Your Website. Well Built.

Marcom agency screenshot

A new Block Editor-enabled WordPress site for Make it Matter – a community of marketing professionals who provide branding, copywriting, strategy and visual design services.

Scope of Work

  • Performance Optimization
  • Security Hardening
  • WordPress Theme Development

Performance

To optimize performance, overall page size, at 241 Kb, is 91% below the average industry homepage size of ~2.4 Mb. Page load speed is improved with a modest 16 server requests.

Benchmarks

Performance Metric New WordPress Website
Google Lighthouse: Accessibility 91/100
Google Lighthouse: Best Practices 100/100
Google Lighthouse: Mobile Speed 99/100
Google Lighthouse: Desktop Speed 100/100
Google Lighthouse: Search Engine Optimization 92/100
WebPageTest Speed Index 1.755
Total Homepage File Size 241 Kb (73 Kb Images + 26 Kb Scripts + 12 Kb CSS + + 119 Kb Fonts + 16 Kb HTML)
Total Web Server Requests 16 (4 Images + 5 Scripts + 4 CSS + 2 Fonts + 1 HTML)
Estimated Mobile Homepage Load Time ~1.8 seconds

WebPageTest Speed Index: median = ~3.591; top 10% = <1.388
In 2024, the average page size = ~2.4 Mb and median page size = ~2.1 Mb.
Database-driven websites, like WordPress, are more performance optimized when server requests are < 40 – 60.

Site Credits

Branding & Visual Design: Make It Matter
WordPress Design + Development: Scott Marlow

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