WordPress theme development: Scott Marlow
In 2002, I managed the redesign of Cascade Bicycle Club’s website. Roll forward 8 years: the Club is building community by blogging.
If the bike blog is half as popular as the bike club’s 5-topic message board (which serves 9,600+ cyclists), then my volunteer Cyclist of the Month column will be a bigger hit. The blog features advocacy, event, and I Saw You posts – as well as action alerts and RSS subscriptions.
The Cascade Blog is powered by WordPress, an award-winning open source content management system. The theme was designed to match Cascade.org. To help visitors navigate, I added a ‘utility bar’ to the top of both sites. For aesthetic reasons, we also centered site content.