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LifeWire tablet screenshot

Founded in 1982 as Eastside Domestic Violence Program (EDVP), LifeWire was the first agency to directly serve survivors in East and North King County. Today, LifeWire is Washington state’s largest domestic violence organization and a nationally recognized leader in the field. LifeWire has helped over 141,000 survivors break free from abuse, find safety, heal, and create a stable home for themselves and their children.

Scope of Work:
Front-end web development
Performance optimization
Security hardening
Search engine optimization
Visual redesign

Team: David Owen Hastings, Scott Marlow

The Challenge

LifeWire completed a branding overhaul with Phinney Bishoff circa 2014. The website needed to be updated with the new brand identity.

The Results

We built the new mobile responsive site in WordPress on _Underscores, optimizing desktop layout for more modern 1,440 pixel width monitors. New full-bleed homepage headers promote the organization’s latest news. Bold custom fonts and colors help distinguish the new brand. Social media, Constant Contact e-newsletter signup form and the latest events are promoted via a colorful attention-getting sitewide footer. Volunteer management was streamlined with a new online volunteer application. Online donations are integrated thru eTapestry.

In 2018, the LifeWire site was updated with a fresh online Impact Report section.

Performance WordPress Site Benchmark
Google Mobile Speed: 94
Google Desktop Speed 100
Pingdom 89 faster than 87% of tested sites
WebPageTest Speed Index 2,255 median = ~4,493
top 10% = <1,388
YSlow 79 average score = 70
Web Page Size 1.2 Mb In 2017, average page size = ~2.4 Mb
median page size = ~1.9 Mb
Web Server Requests 34 < 40 – 60 recommended

Thank you so much for the fantastic job you have done on the LifeWire website! It looks awesome!!
Kelly Becker, development director, LifeWire