Cushy CMS to WordPress CMS Conversion

Dumas Bay retreat center screenshot

Client: Dumas Bay Centre

Scope of Work
Accessibility Improvements
Copyediting and content migration
Front-End web development
Performance optimization
Security hardening
Search engine optimization
Visual redesign

Team: Cipalla Communications, Scott Marlow, Joan van den Berg

Dumas Bay Centre is a unique event & retreat venue owned by the City of Federal Way.

Before the website redesign, center staff were limited to editing existing website content using Cushy CMS, a WYSIWYG HTML editing tool. To add new content, city IT staff needed to upload files to the web host.

The website was migrated to a new host and WordPress was configured to allow full rich-content editing. The new mobile-friendly site features a more modern look, with image galleries, oEmbed video support, site search, SSL protection, and feedback and rental inquiry forms. All implemented with accessibility in mind.

Performance Metrics

Performance WordPress Site Benchmark
Google Mobile Speed: 68
Google Desktop Speed 81
Pingdom 87 faster than 87% of tested sites
WebPageTest Speed Index 1,017 median = ~4,493
top 10% = <1,388
YSlow 81 average score = 70
Web Page Size 526 Kb In 2017, average page size = ~2.4 Mb
median page size = ~1.9 Mb
Web Server Requests 27 < 40 – 60 recommended

 

Affiliate WordPress Website

Seattle CARES Mentoring website screenshot

Client: Seattle CARES Mentoring Movement

Scope of Work
Copyediting
Custom Photography
Front-End web development
Performance optimization
Security hardening
Search engine optimization
Visual design

Team: Cipalla Communications, van den Berg Design, Rebecca Sullivan Photography, Scott Marlow

Seattle CARES Mentoring Movement, one of 58 city affiliates, provides school-based mentoring programs for black youth, under a King County Best Starts for Kids grant. The organization needed to quickly re-launch a mobile-friendly website in preparation for a January gala, attended by Major Jenny Durkan and other city of Seattle stakeholders. The new site also had to coordinate with National CARES existing brand identity.

The new nonprofit website, powered by WordPress, was refined over several months. Features include: an event calendar, online mentor forms, rich custom photography & videography, social media & sharing integration, and SSL protection.

Performance Metrics

Performance WordPress Site Benchmark
Google Mobile Speed: 78
Google Desktop Speed 88
Pingdom 77 faster than 64% of tested sites
WebPageTest Speed Index 1,147 median = ~4,493
top 10% = <1,388
YSlow 76 average score = 70
Web Page Size 884 Kb In 2017, average page size = ~2.4 Mb
median page size = ~1.9 Mb
Web Server Requests 58 < 40 – 60 recommended

Engineering WordPress Websites for Architects

Washington Window and Door 2017 website redesign

Client: Washington Window and Door

Scope of Work
Branding
Front-End web development
Performance optimization
Security hardening
Visual design

Team: van den Berg Design, Scott Marlow

My latest mobile responsive website redesign with Joan van den Berg for a high-end A&E client.

The old website was not optimized for mobile devices. We took this opportunity to modernize the site with custom typography and a new dark theme to highlight the company’s architectural-quality photos in simple image galleries.

Performance Metrics

Performance WordPress Site Benchmark
Google Mobile Speed: 88
Google Desktop Speed 100
Pingdom 92
WebPageTest Speed Index 1,435 median = ~4,493
top 10% = <1,388
YSlow 79 average score = 70
Web Page Size 1.9 Mb In 2017, average page size = ~2.4 Mb
median page size = ~1.9 Mb
Web Server Requests 42 < 40 – 60 recommended

Contemporary WordPress Websites for Composer

Contemporary WordPress website for composer

Team: Cipalla Communications, van den Berg Design, Scott Marlow

Glenna Burmer, M.D., Ph.D., is a physician and scientist – as well as a composer, musician, concert producer and author. A molecular pathologist, she is a founder of LifeSpan BioSciences, a Seattle healthcare company that is a world leader in the antibody industry.

As president of Burmer Music, LLC, she produces world-premiere concerts that showcase contemporary and melodic orchestral music, incorporating original collaborations of talented composers, musicians and solo artists. With new music written for each concert, Burmer Music has won acclaim from both concert-going audiences and music critics.

To help promote the performances and event announcements, and support Glenna’s professional ambitions – we developed 2 custom, co-branded WordPress sites simultaneously. Bold colors and rich, custom photography highlight the dynamic events and services that Glenna orchestrates.

Glenna Burmer contemporary WordPress website

Performance Metrics

Performance WordPress Site Benchmark
Google Mobile Speed: 91
Google Desktop Speed 100
Pingdom 95 (faster than 94% of tested websites)
WebPageTest Speed Index 1,372 median = ~4,493
top 10% = <1,388
YSlow 84 average score = 70
Web Page Size 604 Kb In 2017, average page size = ~2.4 Mb
median page size = ~1.9 Mb
Web Server Requests 26 < 40 – 60 recommended

The site is spectacular! Congratulations on a great job!
Glenna Burmer, founder, Burmer Music

Experience the Speed of WordPress

screenshot EFESTE winery website
Graphic Design: Joan van den Berg
Mobile Responsive Web Development: Scott Marlow

This web redesign project for EFESTĒ winery involved migrating site content from a static, fixed width WordPress site and a separate mobile responsive blog into a single, cohesive mobile responsive Theme.

The new site features font icons for improved page load speed; an improved, branded event calendar; and online forms for tour and charitable donation requests.

Thanks for a successful launch!
Nancy Croisier, CSW, Marketing Manager

The new website homepage loads in the top 15% tier of tested sites, with a 658 Kb page size – above Google’s recommended 300 Kb maximum, but well below the 2015 industry average of ~1.95 Mb. This means the site works better for mobile visitors, and has an improved chance of conversions.