Bike Works

One WordPress Theme. Endless Possibilities.

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Bike Works mobile responsive website

Client: Bike Works

Scope of Work:
Front-end web development, Performance optimization, Rebranding, Security hardening, Visual redesign

Team: Penniless Projects, Scott Marlow

The Challenge

To rebrand the existing nonprofit’s WordPress website affordably.

The Results

To keep costs affordable, we built the new site design using the same HTML5 mobile responsive 2012 child theme (based on _Underscores). New full browser-bleed headers featuring custom photography help modernize the look and feel. While readability was optimized with an 1,100 pixel wide 2-column grid layout. Bold custom fonts and colors help distinguish the youthful brand.

Performance WordPress Site Benchmark
Google Mobile Speed: 72
Google Desktop Speed 87
Pingdom 89 faster than 77% of tested sites
WebPageTest Speed Index 2,211 median = ~4,493
top 10% = <1,388
YSlow 80 average score = 70
Web Page Size 1 Mb In 2017, average page size = ~2.4 Mb
median page size = ~1.9 Mb
Web Server Requests 38 < 40 – 60 recommended

Sit down. Plug in. Change the world.

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Bike Works retail website

Seattle GiveCamp Project: Static HTML to WordPress CMS website conversion
Team: Scott Marlow, Andrea Salkey, Stephanie Datu, Don Lawson, and Naomi Musgrave

GiveCamp was an amazing opportunity for Bike Works to get a new website. In 72 hours over an October weekend on the Microsoft Campus, GiveCamp volunteers cranked out code and design – and we walked away on Sunday with a new website. We are thrilled with the functionality, usability, look and feel of our new site www.bikeworks.org.

Thanks to Scott Marlow and all the volunteers for helping us to better communicate our mission to the public. Scott has been a wealth of knowledge and has continued to help us during the launch phase of our website post GiveCamp. Thanks to all the volunteers for the great wisdom, work and support of Bike Works!
Deb Salls
Executive Director

Continue reading “Sit down. Plug in. Change the world.”

Increase Your Event Revenues 25%

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Bike Works completed its sixth annual nonprofit auction March 15. This was my second year helping with the event.

In 2006, I was the auction chair – overseeing an 88% increase in revenues. In 2007, my friend Kendall Williams was the auction chair. This year, Duy Tran, Bike Works’ president, chaired the event; I managed procurement and worked with Duy to increase revenues.

This year’s fundraising event grossed an all-time high of over $70,000, a 25% increase over 2007 – another record-breaker. A record 225 attendees showed up at UW’s Gould Hall to support Bike Works youth programs.

If you need help with event planning, please contact me.