WordPress: A World of Difference

screenshot Cipalla Communications website

Copywriting by Rita Cipalla
Visual Design by Joan van den Berg
WordPress Child Theme Development by Scott Marlow

An overdue mobile-responsive website upgrade for my writing colleague, Rita Cipalla.

For this website redesign, we chose to skin an existing template WordPress Theme, Argent, by Automattic. The Argent Theme is based on _Underscores, so theme skinning is fast and straightforward – and the final product is guaranteed to be compatible with WordPress software and Plugins.

Overall Page Size is a lean 584 Kb, ~25% the industry median page size, with only 32 web server requests. As a result, page load speed is well optimized for mobile devices.

The site features Rita’s custom travel photographs for an authentic look. A classic combination of custom serif and sans-serif fonts are typeset in very readable line widths, with bold red and yellow call-outs for emphasis. And, unlike her previous static HTML site, Rita can now easily add and edit portfolio and blog content.

I love it! Thank you so much.

Exceptional Website for Exceptional Vets

screenshot Eastlake Vet Hospital website
Graphic Design: Beegee Tolpa
PPC Management: Seattle Organic SEO
WordPress Theme Development: Scott Marlow

Eastlake Vet Hospital’s former website was hosted by a proprietary Content Management System. The CMS-based site was poorly designed with non-semantic HTML markup, invalid HTML, and slow page load times; most of the CMS problems were also contributing to poor search engine optimization.

The new Eastlake Vet Hospital website, powered by WordPress, is not only exceptionally designed – it is optimized for search indexing and displays better in a variety of devices.

Part of our team’s work also involved optimizing the animal clinic’s Google AdWords campaign.

I just wanted to thank you for your fantastic work in providing me with a new professional website for my veterinary hospital. I really appreciate your understanding that this is an arena that is difficult for me and all the patience you displayed during the process. I now have a website that I am proud of. Couldn’t be happier and look forward to working with you in the future Carl D. Anderson DVM
Eastlake Vet Hospital

Building Better Websites

Graddon Equity Advisors screenshot

Graphic Design: Joan van den Berg
Copyediting, WordPress Theme Development: Scott Marlow

Maximize your value. Minimize your risk. With WordPress’ default themes, I can build better future-proof websites, like this new 3-column design for Graddon Equity Advisors. The framework is 2010; the site tagline is my creation.

Scott Marlow was terrific to work with. He has great ideas and has been very helpful throughout the development process in providing ideas, suggestions and technical help. Scott also has a network of very talented specialists for photography, design etc. Long after the project was completed Scott has continued to check in with me to see if the site is working out and if I need any support.Lyle Graddon
Graddon Equity Advisors

Domains, Donuts and My New Site Design

screenshot Marketing By Marlow

Graphic Design: Beegee Tolpa
Copywriting, WordPress XHTML/CSS Development: Scott Marlow
PHP mods: IvyCat

Yes, I love donuts. After five years, my static HTML site was stale. So for the fifth anniversary of Marketing By Marlow, I cooked up some new content and baked everything into a new WordPress site.

The site incorporates my new tagline, and features an integrated look-and-feel, a client login, and more dynamic elements. Photos of freshly baked goods to follow.

Special thanks to the following plugin developers: Automattic, Michael Tolbert, Michael Wohrer, Steve Atty, Delicous Days’ Oliver Seidel, and unaligned code.

Helping People Turn Success Into Reality

screenshot Puget Sound Training Center

Copywriting, Photography, and Web Development: Scott Marlow
Logo & Graphic Design: Joan van den Berg
Videography: Susan Westbrook

Out of 47 organizations, Puget Sound Training Center (PSTC) was selected by the Nonprofit Assistance Center to participate in Project Empower – a federal Compassion Capital Fund grant matched with funding from the City of Seattle. Continue reading “Helping People Turn Success Into Reality”